﻿MBA 502 – Suppleness & Demand

Price: Obviously one of the most significant decisions to get the company How will buyers react to an amount change?

Get less while price boosts, but just how much less?

How can a price transform affect income?

Consumer modification to a change in price:

Regulation of require – value and volume are inversely related…what occurs price changes? Substitution impact: Buy even more (less) of any good the moment price declines (rises) relative to price of other great Income result: Can buy more (less) of goods the moment price comes (rises) Improves real cash flow

Price Flexibility of Demand

Indicates just how responsive individuals are to deviation in price When ever price improves, buy more…but how much more?

Percent change in quantity divided by percent change in value Similar to miles per hour (100 mi in 2 hours…50 mph)

# is how much more (less) you buy the moment price comes (rises) \$1 NOT incline!

Take complete value because it is almost always bad

Examples: % ∆ Queen = -40%, % ∆ P sama dengan 25%.... ε = 1 ) 6

% ∆ Q = 5%, % ∆ P = 25%.... ε = 0. 2

Elasticity: Comparing the % ∆ Q for the % ∆ P…for a 1% cost change, simply how much does quantity demanded transform? Relatively stretchy: ε > 1 -- quantity required changes much more than price Relatively inelastic: ε < you - amount demanded changes less than selling price Unit Stretchy: ε = 1 -- quantity demanded changes exactly as price Flawlessly elastic: ε = infinitude, infiniteness - amount demanded changes infinitely with price Properly inelastic: ε > zero - variety demanded does not change with price

So what? anyway? Large impact on charges for the firm.

Also…huge impact pertaining to taxation. Just how would a \$1 duty affect a relatively elastic good (a particular brand of spud chips) or a relatively inelastic good (cigarettes)

Use arc elasticity (take average of old and new value and quantity)…could use level, but not since representative of demand

So far, taking a look at the general overall elasticity of the good…I could say with regard to gas is actually inelastic Nevertheless...