Mica Case Malincho Essay

MICA Case Study: Malincho

1 . Timmons Model of Gumptiouspioneering, up-and-coming Process

The Timmons unit was developed simply by Jeffery Timmons to help business owners improve their likelihood of success. The model organisations on which the entrepreneurship is opportunity influenced. According for this model, firstly, it is the business owner, who is the driving element in launching a brand new company. In the three pieces, the process depends on a market option, where the size and sort of opportunity can define the team and assets. [pic]

a. The Businessman: Kalin Pentchev

Kalin Pentchev is

- Innovative: Online sales for his products in 2001 when ever internet shopping was relatively unusual - Devoted: Single-mindedly handles the business by himself - Strong-willed: Refuses to surrender

- Hopeful: Strong opinion in himself great ideas

-- Resourceful: Social networking and exploration skills

- Risk-taker: Applied his very own finances to compliment Malincho

m. Opportunity

Kalin took the opportunity to import coming from Bulgaria to meet the demand from the Bulgarian community in the U. S. thus filling a gap.

c. The Team

Kalin as a self-starting entrepreneur conceived Malincho without any workers. He was practical and used his marketing skills to design his website and to obtain his ALL OF US regulatory paperwork done by the ladies at the table.

d. Resources

- Kalin started out with very little funds yet lent from friends and family. - Applied his own car rather than purchasing a van.

- Performed from his own home thereby saving hire payments. installment payments on your Malincho Measures For Early on Stage Development

Strategic Measures

• Raise capital

- Hook up 4 has identified the key strategy for early stage expansion for Malincho is to raise capital to expand given their current situation is definitely lack of funds, the critical debt scenario and crew resources.

Detailed Steps

• In order to strategy potential shareholders Kalin can be required to make a comprehensive and thorough business plan....



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